Precision Medicine is an emerging approach for disease treatment and prevention that takes into account individual variability in genes, environment, and lifestyle for each person.

Precision Nutrition also referred to as personalized nutrition has been achieved thanks to scientific researches due to technological advances in food production, food biology, and human biology.

By applying -omics techniques for studies of human and food biology such as:

• Nutrigenomics: Study of the effects of foods and food constituents on gene expression.
• Metabolomics: Scientific study of chemical processes involving metabolites.
• Proteomic, Large-scale study of proteins, particularly their structures and functions, etc.

gradually we have developed ´´Hyper personalized dietaries´, adjusted perfectly on each individual, meeting his daily body daily needs, achieving longevity as well as physical and mental well-being.

This trend follows Precision nutrition, which is supported by bio-functional products which are the top-notch food products developed by science and technology breakthrough

I-M-Ó-N products act at cellular level, strengthening the body and mind performance. On a daily basis they can have therapeutical benefits:

• Improving gastrointestinal floral and function
• Reducing the risk of cardiovascular disease
• Anti-aging action
• Anti-inflammatory action
• Increasing muscle mass
• Increasing antioxidant defense and health prevention against metabolic diseases, such as metabolic syndrome, diabetes, cardiovascular and diseases related to the redox state of the body.
  I-M-Ó-N products prepare your body to absorb the necessary nutrients from meals. They and can also support a healthy eating plan for the purpose of weight loss.

A health claim is any statement about a relationship between food and health.

A nutrition claim means any claim which states, suggests or implies that a food has particular beneficial nutritional properties due to: the energy that provides and the nutrients or other substances it.